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    • Copywriting Secrets And Content Marketing To Increase Sales

    Copywriting Secrets And Content Marketing To Increase Sales

    BY
    Udemy

    Brochure Enquire
    Mode

    Online

    Fees

    ₹ 639 3499

    Quick Facts

    particular details
    Medium of instructions English
    Mode of Delivery Video and Text Based

    Course and certificate fees

    Fees information
    ₹ 639  ₹3,499
    certificate availability

    Yes

    certificate providing authority

    Udemy

    The syllabus

    Introduction

    • Introduction
    • Goal Of The Course
    • What you get from the course

    Rules Of Web Copy

    • Rule N1:Not Another Ad
    • Rule N2: Scannable Copy
    • How Inviting Is Your Website?
    • Rule N3: Emotions Sell
    • Rule N4: Writing Style

    Your Audience

    • Knowing Your Audience
    • Step 1 and 2
    • Step 3

    Blueprint For Writing Web Copy

    • Element 1: Bonuses
    • Element 2: Closing

    Crafting Your Web Copy

    • USP
    • Irresistible Offer
    • Headline
    • Checklist

    Email Marketing

    • Capture Their Email Addresses
    • Soap Opera Sequence: part 1
    • Soap Opera Sequence: part 2

    Psychology Behind Web Copy

    • The Zeigarnik Effect
    • Reframing
    • Sell the sizzle, not the steak
    • Subliminal Messages
    • Reframing

    "Stickiness" Of Your Website

    • Sales process Part 1
    • Sales process Part 2
    • Sales process Part 3
    • Sales process Part 4

    Other Marketing Communications

    • How to write articles
    • How to write newsletters
    • How to write online ads

    B2B Marketing

    • Difference Between B2C and B2B Markets
    • Business First
    • Dealing with few decision makers

    Driving Traffic To Your Website

    • Types Of Traffic

    Bonus

    • Free Stuff
    • Specials - bonus lecture

    Instructors

    Ms Lana King

    Ms Lana King
    Instructor
    Udemy

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