Search Engine Optimization (SEO) Fundamentals

BY
Udemy

Mode

Online

Fees

₹ 700 3499

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course and certificate fees

Fees information
₹ 700  ₹3,499
certificate availability

Yes

certificate providing authority

Udemy

The syllabus

Introduction

  • What is SEO?
  • Why is SEO Important?
  • How much Time does SEO take?
  • Should I Hire A Professional?
  • How do Search Engines work?
  • SEO terms you should know
  • Section Resources

Keyword Research

  • What Is Keyword Research?
  • Generating Keyword Ideas
  • Keyword Research Tools
  • Keyword Competition
  • Long Tail Keywords
  • Picking Your Keywords
  • Section Resources

On Page SEO

  • What Is On Page SEO?
  • On Page SEO Checklist
  • Page Title
  • Meta Description
  • Slugs
  • Heading Tags
  • Keyword Density
  • Image Alt Text
  • Outbound Links
  • Internal Links
  • Search Intent
  • Social Sharing
  • Fresh Content
  • Section Resources

Off Site SEO

  • What Is Off Site SEO?
  • Use Social Media
  • Brand Mentions
  • What Are Backlinks?
  • What Is Domain Authority?
  • Write A Listicle
  • Email Signature
  • Guest Blogging
  • Post Your Blog To Blog Directories
  • Email People You Mention In Your Blog Posts
  • Answer Questions On Quora
  • Make A Tool That Your Website Visitors Can Use
  • Submit A Press Release
  • Become A Source For Reporters & Bloggers
  • Section Resources

Technical SEO

  • What Is Technical SEO?
  • Google Search Console
  • Site Speed
  • Mobile Friendly
  • Structured Data
  • Robots.txt
  • Sitemap.xml
  • Website Security
  • Broken Links
  • Section Resources

Structured Data

  • How Can Structured Data Boost SEO?
  • Items That Can Be Marked Up In Structured Data
  • How To Generate & Validate Schema Markup
  • How To Add Schema Markup To A WordPress Website
  • Section Resources

Local SEO

  • What Is Local SEO?
  • Local SEO Appearance
  • Local SEO Keywords
  • Local Ranking Factors
  • Local Business Listings
  • Local Listing Must Haves
  • Local Citations (NAPs)
  • NAP Citation Audit
  • Correct NAP Errors
  • Build NAP Citations
  • Local On Page Optimization
  • Add Local Business Schema Markup
  • Optimize Title Tags, Meta Descriptions, etc
  • Local Link Building
  • Customer Reviews
  • Embed A Google Map On Your Site
  • Display Reviews & Testimonials
  • Section Resources

Black Hat SEO- Things You Must NOT Do

  • What Is Black Hat SEO?
  • Thin Content
  • Keyword Stuffing
  • Duplicate Content
  • Doorway Pages
  • Buying Backlinks
  • Hidden Text & Links
  • Section Resources

Bonus

  • Need Any Extra Help?
  • Bonus Free 250+ Page SEO eBook

Instructors

Mr Anthony Isaac

Mr Anthony Isaac
Instructor
Udemy

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