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The MFBM is a two-year-long postgraduate-level course that offers specialised knowledge in merchandising, marketing, and business communication. Since fashion is a global industry, understanding international business practices and cultural nuances is emphasised during the MFBM course. Integral components of the MFBM course include the study of fashion retail management and business strategies with the help of internships, workshops, and projects.
Building and managing a brand is a critical aspect of success in the fashion design industry. Hence why MFBM curriculum focuses on retailing, business research, brand promotions, and distribution. This article aims to provide information on the MFBM programme, exploring its content, future prospects, potential career paths, and salary expectations.
MFBM stands for Master in Fashion Business and Management and is offered by numerous universities worldwide. However, in India, few colleges provide Master in Fashion Business and Management courses. There are other Masters in Fashion Business and Management related programmes such as BDes, BFTech, BSc in Fashion Design, and Fashion Merchandising, which are also available to pursue.
Particulars | Values |
---|---|
Degree Name | Master in Fashion Business and Management |
Degree Type | Postgraduate |
Degree Duration | 2 years |
Entrance Exams | IIAD Management Aptitude Test (IMAT) |
Eligibility Criteria | Bachelor's Degree |
Admission Process | Entrance Examination/Direct Admission |
Fees for the entire duration | Rs. 5 lakhs to Rs. 11 lakhs |
Average Salary | Rs. 5.06 LPA |
Job Profiles | Fashion Designer, Brand Manager, Merchandiser, Retail Manager, Visual Merchandiser |
Employment Areas | Merchandising, Fabric and Colour, Textile, Print Design, Design, Wholesale, Retail Sales |
Top Recruiters | Span India, ITC Ltd., Benetton, Spykar, Octave, Levis, Raymond, Myntra |
There is no set Master in Fashion Business and Management fee structure, as it varies across institutions. In general, private colleges tend to have higher fees compared to government-funded institutions. The Master in Fashion Business and Management fees also depend on the facilities provided to students. Moreover, top fashion schools typically charge higher fees. The average Master in Fashion Business and Management fees range from Rs. 5 lakhs to Rs. 11 lakhs.
The Master in Fashion Business and Management is a strategic choice for individuals who want to pursue a career in the fashion industry. It provides education in key areas like marketing, retail, and strategic management, preparing graduates for leadership roles. The MFBM course combines theoretical knowledge with practical insights, offering a well-rounded preparation for success in the fashion business.
The Master in Fashion Business and Management provides a valuable foundation for success in the fashion industry. Also, candidates can aspire to lead established fashion brands or pursue a career as an entrepreneur.
Every college establishes its own Master in Fashion Business and Management eligibility criteria, which candidates must meet for admission. Generally, most colleges require minimum marks in a relevant degree, although the specific marks and the type of degree may vary among institutions. Below, we have outlined the common Master in Fashion Business and Management eligibility criteria considered by most fashion schools in India.
Candidates must hold a bachelor’s degree in any discipline from a recognised university.
Final-year students are also eligible to apply, but they must present their degree to the college authorities at the time of admission.
Candidates are required to achieve a minimum of 50 per cent marks in their respective bachelor's degree to meet the eligibility criteria.
The Master of Fashion Business Management (MFBM) degree demands a diverse set of skills to excel in the complex and evolving landscape of the fashion industry. Here are some essential skills necessary for MFBM students to master the course concepts effectively.
Cultural Awareness | Fashion Industry Knowledge |
Creativity | Communication Skills |
Networking | Business Acumen |
Analytical Skills | Presentation Skills |
The Master in Fashion Business and Management application process is not standardised; instead, it varies according to the guidelines set by individual colleges. Each year, colleges release admission notifications for MFBM courses, providing details on eligibility criteria and the application procedure. Presented below is the Master in Fashion Business and Management application process as typically followed by the majority of fashion institutes in India.
Candidates must fulfil all educational prerequisites to secure admission.
They are required to participate in and successfully clear the entrance examination specific to their desired college.
Candidate selection depends on the entrance examination scorecard or, in cases where there is no entrance examination, it is based directly on degree marks.
Candidates may also need to appear for a personal interview, if necessary.
The total availability of seats decides the overall selection of candidates.
Once selected, candidates must complete the seat confirmation process by submitting the course fees.
IIAD Management Aptitude Test (IMAT) is a university-level entrance examination conducted by IIAD Delhi. It is conducted in two stages; a written test followed by a personal interview. Administered by the college authorities on an annual basis, usually in December, this Master in Fashion Business and Management entrance test evaluates applicants' language skills, logical reasoning, and creative thinking abilities.
The Master in Fashion Business and Management cutoff is released on the official websites of the respective colleges. This cutoff is determined either by the university's entrance examination or by considering the marks obtained in the degree. Master in Fashion Business and Management cutoff varies every year, depending on the total seat intake, number of applicants, and difficulty level of exam.
The Master in Fashion Business and Management curriculum is divided into two years, each year comprising a combination of core and elective subjects, followed by project work. Additionally, an internship of likely eight weeks is also part of the Master in Fashion Business and Management syllabus. The table below outlines the Master in Fashion Business and Management subjects taught at IIAD, Delhi.
Year 1 | |
Fundamentals of fashion | Fashion business environment |
Merchandising and marketing | Business communication |
Business research | Indian fashion brands |
Year 2 | |
Fashion Merchandising | Business strategies |
Retailing | Brand promotions |
Distribution | Entrepreneurial skills |
Advanced research skills | Capstone project |
After completing a Master's in Fashion Business and Management, individuals can pursue career paths in fashion consulting, fashion event management, logistic and supply chain management, and sustainability roles within the fashion industry. Additionally, some may choose to further studies to specialise in a particular aspect of fashion business and management. The diverse skill set acquired during the Master in Fashion Business and Management degree opens doors to leadership positions and strategic roles within the field of fashion.
Graduates of the Master in Fashion Business and Management course have various career prospects, particularly in the private sector. Graduates can explore diverse industries, including textiles, printing, fabric, and retail. Below, we have listed the Master in Fashion Business and Management careers in detail.
Fashion Designers: Fashion designers are creative professionals who conceive and craft fashionable clothing. They transform their artistic vision into reality through sketching and supervising the manufacturing process of garments.
Brand Managers: Brand managers strategically cultivate and uphold a company or product's image. They often collaborate with cross-functional teams to align marketing efforts with overall business objectives.
Merchandisers: Merchandisers analyse market trends, manage inventory, and collaborate with suppliers to ensure optimal product availability and presentation. They play a crucial role in balancing consumer demand with effective product procurement and display strategies.
Retail Managers: Retail managers oversee the daily operations of retail establishments. They are responsible for strategic planning, sales targets, and maintaining a positive shopping experience.
Visual Merchandisers: Visual merchandisers design and implement appealing product displays in retail spaces. They collaborate with marketing and sales teams to create visually compelling brand presentations.
Span India | ITC Ltd. |
Benetton | Spykar |
Octave | Levis |
Raymond | Myntra |
The dynamic fashion industry actively seeks innovative and skilled individuals. The earning potential for Master in Fashion Business and Management graduates varies based on factors like job role, industry, location, and professional experience. Also, the college from which candidates graduate plays a crucial role in providing promising career opportunities and potentially higher salary packages. Below is a table outlining the average Master in Fashion Business and Management salary for different job roles.
Job Profile | Average Salary |
---|---|
Fashion Designer | Rs. 3.86 LPA |
Brand Manager | Rs. 8.84 LPA |
Merchandiser | Rs. 3.69 LPA |
Retail Manager | Rs. 5.06 LPA |
Visual Merchandiser | Rs. 4.54 LPA |
Source: Payscale and Ambition Box
The Master in Fashion Business and Management can open up a variety of employment opportunities within the fashion industry. Graduates with this qualification may find employment in various sectors and roles. Here are some potential employment areas:
Merchandising
Fabric and Color
Textile and Print Design
Design
Wholesale and Retail Sales
Product Development
The value of a Master in Fashion Management depends on individual career goals and industry demands. MFBM provides specialised knowledge and enhances career prospects in the fashion business.
MFBM is a two-year postgraduate course that focuses on merchandising, marketing, and business communication in the fashion industry.
The curriculum includes subjects like fashion business environment, merchandising, marketing, business communication, business research, retailing, brand promotions, and distribution.
Typically, candidates need a bachelor's degree in any discipline with minimum marks.
The average salary varies based on job roles. For example, a brand manager may earn around Rs. 8.84 LPA, while a fashion designer may earn around Rs. 3.86 LPA.
Graduates can pursue careers in fashion consulting, event management, logistics and supply chain management, and sustainability roles.
Top recruiters include companies like Span India, Benetton, Spykar, Octave, Levis, Raymond, and Myntra.
Graduates can find employment in merchandising, fabric and color, textile and print design, design, wholesale and retail sales, and product development.
High-level positions in well-established fashion companies or luxury brands offer competitive salaries. However, entry-level positions or roles in smaller companies might have a small pay scale.
Fashion management has a wide range of job scopes in private sectors involving roles in retail, marketing, supply chain, product development, e-commerce, events, CSR, buying, and PR.
Application Date:11 November,2024 - 08 April,2025
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