Hello there,

The specific syllabus for a BBA Digital Marketing program can vary slightly between institutions, but here's a general outline of the key topics you can expect to cover:

Core Digital Marketing Subjects:

• Digital Marketing Fundamentals:
  
  
  • Introduction to digital marketing
  • Digital marketing strategies and planning
  • Digital marketing tools and technologies
    
    
• Search Engine Optimization (SEO):
  
  
  • On-page and off-page SEO techniques
  • Keyword research and optimization
  • Technical SEO
    
    
• Search Engine Marketing (SEM):
  
  
  • Pay-per-click (PPC) advertising
  • Google Ads and other ad platforms
  • Ad campaign creation and management
    
    
• Social Media Marketing (SMM):
  
  
  • Social media platforms and their usage
  • Social media content creation and management
  • Social media analytics and measurement
    
    
• Content Marketing:
  
  
  • Content creation and curation
  • Content distribution and promotion
  • Content marketing strategy
    
    
• Email Marketing:
  
  
  • Email marketing campaigns
  • Email list management
  • Email marketing analytics
    
    
• Web Analytics:
  
  
  • Google Analytics and other web analytics tools
  • Website tracking and measurement
  • Data-driven decision making
    
    
• Mobile Marketing:
  
  
  • Mobile marketing strategies
  • App marketing
  • Mobile advertising
    
    
• E-commerce Marketing :
  
  
  • Online store setup and management
  • E-commerce marketing strategies
  • Online payment and shipping
    
    
    Digital Advertising:
• 
  
  • Display advertising
  • Video advertising
  • Native advertising
    
    Supporting Subjects:

• B usiness Fundamentals :
  
  
  • Principles of management
  • Marketing management
  • Economics
  • Business law
    
    
• Technical Skills :
  
  
  • Web design and development
  • Graphic design
  • Basic programming
  • Data analysis

Note: The specific subjects and their depth of coverage may vary depending on the institution and the program structure. Some programs might also include electives or specializations in areas like social media marketing, content marketing, or digital advertising.

I hope this answer helps you. If you have more queries then feel free to share your questions with us we will be happy to assist you.

Thank you and wishing you all the best for your bright future.

Hello,

In HR, interns often assist with recruitment processes, employee training, and HR policy development. They may also handle administrative tasks such as maintaining employee records and organizing company events.

Financial management internships typically involve analyzing financial data, assisting with budgeting and forecasting, and supporting financial reporting processes. Interns may also gain experience in investment analysis and risk management.

Marketing management internships focus on market research, developing marketing strategies, and implementing promotional campaigns. Interns may work on social media management, content creation, and analyzing consumer behavior.

Hope this helps,

Thank you

Hi there,

The eligibility criteria to apply for the the post of  IBPS SO Marketing Officer is to have a Post-Graduate degree and degree in any of these courses- MMS, MBA (Marketing), PGDBA\PGDBM with specialization in marketing.

Yes, you are eligible for the position. The following criteria must be fulfilled in order to be considered for the IBPS SO (Specialist Officer) Agriculture Officer position:-

• A bachelor's degree in agriculture or a similar discipline, such animal husbandry, horticulture, forestry, agricultural engineering, or agribusiness.
• Ability to operate a computer Strong communication abilities The capacity to collaborate with others Your agribusiness MBA suggests that you might be able to fulfill the position's educational criteria.
• To make sure you fulfill all the requirements, you should check the official eligibility requirements for the IBPS SO Agriculture Officer post.

Birla Institute of Management Technology (BIMTECH) offers PGDM, PGDM International Business , PGDM Insurance Business Management, and PGDM Retail Management programmes. According to the official placement report for the batch of 2022-2024, some of the companies which extended job offers to the marketing graduates for sales and marketing roles were Accenture, Infosys, Wipro Ltd, Schneider Electric, SBI General Insurance, Make My Trip (MMT), Tata AIG, Wildcraft, Hyundai Motor India Ltd., Aditya Birla Health Insurance, etc. Some of the roles offered to candidates were of Management Trainee, Research Associate, Area Manager, Consultant, Management Trainee –Analyst, Senior Sales Officer Trainee (SSOT), Associate Solution Advisor, Business Development Manager, etc.

Students pursuing the Post Graduate Diploma in Management at Birla Institute of Management Technology are required to study a number of core, and elective courses as the part of the programme. The list of core marketing courses offered in the first two trimesters are mentioned below:

• Marketing Management-I
• Marketing Management- II

In third, fourth, and fifth trimesters, students must select functional elective from Marketing/ Finance/ HR/ Operations, and Decision Science. The list of functional elective courses in marketing specialisation are mentioned below:

• Digital Marketing
• Services Marketing
• Consumer Behavior
• International Marketing
• Marketing Analytics
• Rural Marketing
• Product and Brand Management
• Advance Marketing Analytics
• Business to Business Marketing
• Bootstrap Marketing
• Integrated Marketing Communication
• Social Marketing
• Sales and Distribution Management
• Luxury Marketing
• Customer Relationship Management
• Retail Marketing

Similarly, students who pursue the PGDM International Business are also required to select elective courses.

Hello,

There is absolutely no compulsion to take BBA in order to pursue MBA. You can opt for any bachelor’s degree and later pursue your MBA as the eligibility criteria for an MBA is that the candidate must have a Bachelor's degree with a minimum of 50 per cent aggregate or equivalent from a recognised university.

You can opt for BA, BSc, B.com or even B.Tech.

Hope this helps,

Thank you

Hello aspirant,

There is not any issue even if you have science background and want to do MBA. If you have completed your graduation then you can directly take admission for MBA. Basically your stream does not restrict your eligibility. You just need to fulfill the percentage criteria.

Thank you

Hope this information helps you.

Hi aspirant,

Due to sharp rise in internet users and quick development of technology, learning Digital Marketing has become an amazing career choice these days. Acknowledging this trend, a number of respected Indian Institutions are now providing an MBA in Digital Marketing. Here is a list of top ten Institutes offering an MBA in Digital Marketing:

1. Indian Institute of Management (IIM), Bangalore

2. Indian Institute of Management (IIC), Calcutta

3. Indian Institute of Management (IIL), Lucknow

4. Indian School of Business (ISB), Hyderabad

5. Xavier School of Management (XLRI), Jamshedpur

6. S.P.  Jain Institute of Management and Research (SPJIMR), Mumbai

7. Faculty of Management Studies (FMS), Delhi

8. Management Development Institute (MDI), Gurgaon

9. Symbiosis Institute of Business Management (SIBM), Pune

10. Great Lakes Institute of Management (GLIM), Chennai

All the best!