The global business landscape has comfortably entered an era where multi-functional business decisions based on robust data-driven insights are not an optional extra, but a necessity. It has been proven to show solidarity that integrating data science and analytics results in priceless business insights never acted on before. This is industry agnostic and drives corporate strategy.
The Programme in Advanced Data Science offered by IIM Kozhikode introduces the participants to data management, data analysis, as well as the application of Machine Learning functions. Duly supported by Python and R, Advanced Data Science for Managers online course builds managerial and strategic acumen across the usage of data science.
Given that the majority of the input data is in a raw form, enrolling for this year-long Advanced Data Science for Managers online course will enable managers to mine text and engage in Social Media analytics. These aspects are potent to boost business growth and innovation. Moreover, the Professional Certificate Programme in classes contains case studies from real-world companies that are presented in order to get a real feel of how these tools are worth their weight in gold.
The Professional Certificate Programme in Advanced Data Science is ideal for managers who want to address their Strategic Management career path. Other than this, the program is recommended to professionals leading machine learning and data science projects in their organizations
Entrepreneurs and small business owners looking to unearth the capabilities of data science
Data analysts seeking to make a career in Data science, thereby requiring a formal period of education of the subject
Recent professionals in the data science field looking to further their technical capabilities in this ever-evolving, exciting arena of advanced data science
Partners, Business heads, and C-suite professionals aspiring to merge synergies created by data-driven decisions on the backbone of Data science
Management Consultants involved in B2B consulting assignments requiring extensive use of MS Excel and other analytics tools
Admission Details
The steps to subscribe to the Advanced Data Science for Managers are explained in the content that follows:
Step 1: Please check if the program’s commencement date has been communicated. If yes, please proceed to join the Advanced Data Science for Managers training from the homepage.
Step 2: For new registrants, please provide a valid, accessible email address. You will receive a one time password on it as a verification measure. Enter the same in its designated spot and move to the application portal. It consists of a Personal and Employment section that needs to be filled out to the best of your knowledge.
Step 3: In the final step, please make a selection of the payment method you would like to use such as credit/debit card, Internet banking, or UPI to make the payment for the program tuition.
Application Details
The application form requires basic personal information such as First and Last name, schooling and college details, and work experience, if any.
The Syllabus
Data Science - Scope, and Relevance
Data Science: Capabilities and Challenges
Introduction to Python and data types
Operations, functions, execution, and data processing
Modules, packages, exceptions, and working with files
Introduction R - packages, data frames, data types, and functions
Importing, Loading, & Storing data and Writing output from analysis
Data aggregation & Data Handeling, and Applications of dplyr package
Statistical inference, hypothesis testing, one-sample and paired sample t-test
Test of proportions, two-sample t-test for difference in means
Chi-square test for goodness of fit of multinomial data, ANOVA
Data cleaning and Data transformation
Outliers, Binning and data balancing techniques
Using EDA to generate useful insights, uncover anomalous fields & Application of PCA
Data visualisation and execution of various types of plots
Bivariate and multiple regressions, dummy variable regression, and regularized regressions (RIDGE & LASSO regressions)
Supervised vs. unsupervised learning, and understanding/evaluating the model
Logistic regression: Bivariate and multinomial logistic regression
KNN algorithm for classification and prediction
Naïve Bayes Algorithm
Support vector machines
Decision trees, and Random Forest
Bagging and gradient boosting
Clustering
Affinity analysis and market basket analysis
Principal component analysis (PCA)
Deep learning, and artificial neural networks (ANN)
Web Performance Analytics, and Google analytics
Optimal publisher strategy and complete copy improvement analysis in online platforms
Allocating resources between offline and online media
Introduction to social media analytics
Social network analysis (SNA) and generating social network metrics
Advanced SNA concepts using NodeXL and Gephi
Introduction to text analysis using WordArt, LIWC, and Weka
Deriving informative insights by combining social network and text analyses
Instructors
IIM Kozhikode Frequently Asked Questions (FAQ's)
1: When does the program begin?
Please view the course web-page to get update about the start-date of this program in a couple of weeks.
2: What Is the level of this Professional Certificate Programme in Advanced Data Science for Managers online course ?
The program has been labelled as a Nanodegree program as the subjects taught are in sync with the pulse of the industry demand.
3: What are the software application demands to go to the courses?
The Zoom application is called for to be mounted on your PC/Laptop/Mac. It does function on mobile devices.
4: Can this Programme in Advanced Data Science for Managers course be taken in-person?
This online Professional Certificate Programme in Advanced Data Science for Managers course is delivered by a meeting application by the name of Zoom and thus, does not have an in-person aspect to it.
5: What are the system requirements for an optimum learning experience?
This Professional Certificate Programme in Advanced Data Science for Managers online course has nominal computer hardware and software requirements. While the detailed layout can be viewed on the course homepage, a few important parameters include 4 GB RAM or better, a processor with clock speed of 1 GHz or higher, a webcam, and a microphone.
6: Who comprises the Management for this Professional Certificate Programme in Advanced Data Science for Managers online course?
Following is the list of the management personnel associated with the Certificate in Advanced Strategic Management Programme:
Professor Anandakuttan B Unnithan, PhD (Professor, Marketing and Dean – Academic Affairs and Development)
Professor Sreejesh, PhD (Program Director & Professor – Marketing Management)
Megan Silvey (Eruditus Global Faculty) (Founder and Data Science Consultant at Silvey Solutions)