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Introduction to International Business Management
By University of Kent, Canterbury via Futurelearn
Beginner
Online
8 Weeks
900 INR
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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Video and Text Based |
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | Futurelearn |
The Syllabus
- Business planning. What makes a good business idea and how can you develop the idea?
- Competitive audits. How can you better understand the environment of an organisation?
- Business financial planning. What type of business are you and how do you analyse and plan your finances?
- International expansion. What are the different strategies for entering foreign markets?
- What is Marketing?
- Customers and Markets
- The Marketing Mix
- What makes a good leader?
- Management levels
- The process of management
- How people become leaders and manage international businesses
Instructors
Articles
21 Apr'25, 09:19 AM
26 Mar'24, 10:42 AM
21 Apr'25, 09:19 AM
26 Mar'24, 10:42 AM
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