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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf StudyVideo and Text Based

Courses and Certificate Fees

Fees InformationsCertificate AvailabilityCertificate Providing Authority
INR 16710yesUMD

The Syllabus

  • Course Overview

  • 1.1 Module 1 Introduction
  • 1.2 Managing Customer Relationships in the Digital Environment: Introduction
  • 1.3 CRM Philosophy
  • 1.4 Economics of CRM
  • 1.5 Customer Value Equation
  • 1.6 Customer Lifetime Social Value

  • 2.1 Module 2 Introduction

  • 3.1 Module Introduction

  • 4.1 Module 4 Introduction

  • Congratulations on Completing Digital Customer Analytics

Instructors

Articles

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