BBA Self Finance at Lady Doak College, Madurai Offline Course

Bachelor of Business Administration (BBA) is a full-time three-year Self Finance undergraduate degree course offered by the Madurai Kamaraj University, Madurai.

Subject highlights: Functional Management, Management Information System, Communication Skills and Personality Development, Business Economics, Principles of Costing, Entrepreneurial Development, Hospitality Management, Total Quality Management, Advertising and Salesmanship, e-Retailing, Business Ethics, Business Statistics, Management Accounting, Company and Industrial Law, Organizational Behaviour, Customer Relationship Management, Enterprise Resource Planning and Strategic Management.