Top Colleges Offering Online MBA in Marketing

Online MBA in Marketing is a two-year online degree programme designed to provide learners with comprehensive marketing knowledge and skills. Several online MBA colleges in India offer an online master's degree in marketing approved by UGC. The fees for online MBA range from Rs 50,000 to Rs 3,00,000.

This Story also Contains

1. Top Online MBA in Marketing Colleges in India with NIRF 2024
2. Why Study an Online MBA in Marketing?
3. Online MBA Marketing Eligibility Criteria
4. Online MBA in Marketing Admission
5. Online MBA in Marketing Course Options
6. Online MBA in Marketing Salary
7. Online MBA in Marketing Subjects & Syllabus
8. Popular Online MBA Specialisations

Admission to online MBA Marketing programmes is merit-based. Some colleges consider scores of entrance exams such as CAT, MAT, or XAT. An online MBA degree offers flexibility, allowing learners to study at their own pace. An online MBA degree with a specialisation in marketing plays a crucial role in developing students' marketing understanding and in-demand skills.

Popular career options after online MBA in marketing courses include marketing manager, product manager, business development executive, and social media manager. Combining a comprehensive curriculum with the flexibility of online learning, the online course is an ideal option for professionals looking to grow their careers in the field.

Top Online MBA in Marketing Colleges in India with NIRF 2024

Marketing is one of the most in-demand sectors. Several colleges and universities in India offer an MBA Marketing online programme. Candidates must visit their preferred colleges and enrol in the course to pursue their desired careers. The following table lists the top colleges offering online MBA in Marketing in India.

Also Read: Online MBA Career Options: Salary, Placements, Job Opportunities, Scope

Why Study an Online MBA in Marketing?

Marketing is a booming industry with significant growth. Earning an online MBA in Marketing opens up career opportunities for students both in India and internationally. The programme helps create leaders of tomorrow who can take their organisation to new heights while contributing to the country’s economy.

The points below highlight the reasons to study an online MBA in Marketing programme:

In-Demand Skill Development: An Online MBA in Marketing equips students with a robust understanding of essential marketing principles including consumer behavior, market research, and brand management. With businesses relying on data-driven decisions and digital channels, the demand for marketing professionals who can blend creativity with analytics is higher than ever.

Flexibility and Convenience: Online MBA programmes are designed to offer flexibility, allowing students to learn at their own pace from any location. This is especially beneficial for working professionals who wish to upgrade their qualifications without taking a career break. These courses offer access to live sessions, recorded lectures, and weekend classes to accommodate different schedules.

Affordable Degree: Compared to traditional on-campus MBA programmes, online MBA degrees are often more affordable. Students save on relocation, commuting, and living expenses while still gaining access to high-quality education, faculty expertise, and career support.

Industry-Relevant Curriculum: Students through the online MBA in Marketing courses are provided access to the latest trends, tools, and technologies. From social media marketing and SEO to marketing analytics, and customer relationship management, the curriculum is designed to meet current industry demands and employer expectations.

Career Advancement and Specialisation: Whether aiming for a career switch, promotion, or entrepreneurship, an online MBA in Marketing provides strategic thinking and leadership skills needed for career growth. Some programmes also offer specialisations in areas such as digital marketing, and brand management, allowing students to align their learning with career goals.

Also Read: Online MBA Courses from IIMs - Eligibility, Fees, Admission 2025

Online MBA Marketing Eligibility Criteria

The eligibility criteria for an online master's degree in marketing may vary from institute to institute. Individuals who are looking to enrol in this programme should meet all the eligibility requirements defined by their chosen institutes. The minimum eligibility criteria for online MBA in Marketing is as follows:

Educational Qualification

• Candidates must have completed a bachelor’s degree in a relevant discipline from a recognised university.
• They must score a minimum mark of 50% (45% for reserved categories).

Aptitude test

• Some institutes and colleges require candidates to have a valid score in an entrance examination as part of their admission process. Some of the popular entrance exams include CAT/ MAT/ CMAT/ XAT.

Work Experience

• Work experience is not required by many institutes for this online MBA programme. However, having relevant experience could be an added advantage.

Resource Links for Online MBA

• Online MBA Syllabus
• Online MBA Admission
• Online MBA Cut Off
• Online Executive MBA

Online MBA in Marketing Admission

Once candidates fulfil the eligibility criteria for an online MBA degree in Marketing, they can apply for admission to their preferred university. The online MBA Marketing admission process includes registration, online application form, documents uploading or submission, fee payment, and admission confirmation.

Application Process for Online MBA Marketing Course:

Eligible candidates must follow certain steps to apply for admission to the course, which are as follows:

Step 1: Visit the official website of your chosen university

Step 2: Register yourself by entering your email ID and creating a password of your choice.

Step 3: After registration, complete an online application form with the required details

Step 4: Submit the application form along with the required documents

Step 5: Wait for the admission confirmation from the university

Step 6: Post confirmation, pay the course fee to access the course

Online MBA in Marketing Course Options

Over the years marketing has evolved far beyond traditional methods. An online MBA in Marketing programme provides several career opportunities to students enabling them to advance or switch their careers without stepping away from their current commitments. The following points highlight the prominent roles students can pursue after online MBA in Marketing programme:

Marketing Manager: A marketing manager is a professional that develops and implements marketing strategies to promote products or services. They conduct market research, campaign planning, team coordination, and budget management to help organsiations scale efficiently.

Digital Marketing Manager: These professionals oversee online marketing campaigns across platforms such as social media, email, and search engines. They focus on improving online visibility, generating leads, and enhancing brand engagement.

Brand Manager: These professionals are responsible for building and maintaining a strong brand identity. Brand Managers analyse market trends, develop brand strategies, and coordinate with marketing and design teams to ensure strong brand presence.

Product Manager: These professionals act as a link between product development and marketing. Product Managers design go-to-market strategies, analyse customer needs, and ensure the successful launch and promotion of products.

Market Research Analyst: Market Research Analyst gather and analyse data about consumer preferences, market trends, and competitors to help companies make informed marketing decisions.

Business Development Manager: Business Development Managers identify new business opportunities and partnerships. They develop sales strategies, manage client relationships, and work towards achieving revenue targets.

Social Media Strategist: A Social Media Strategist designs and manages social media campaigns to grow a brand’s presence online. They create content strategies, monitor engagement, and track campaign performance across platforms.

Advertising Manager: These professionals plan and coordinate advertising campaigns to increase product awareness and drive sales. Advertising Managers collaborate with creative agencies, monitor budgets, and evaluate campaign effectiveness.

Online MBA in Marketing Salary

An Online MBA in Marketing salary varies according to several factors such as experience levels, job profile, locations, and industry type. Upon completion of the online MBA in Marketing salary can range from Rs 4.5 LPA to Rs 15 LPA. The table below highlights the online MBA in Marketing salary for different job profiles:

Online MBA in Marketing Subjects & Syllabus

Online MBA in Marketing is a two-year postgraduate programme divided into four semesters. The curriculum of the MBA online programme includes core and elective subjects. The table below highlights the Jain University Online MBA in Finance syllabus:

Popular Online MBA Specialisations

An online MBA degree is offered in different specialisations that students can choose from based on their area of interest. These specialisations help students add a degree for career progression, making them more employable in their chosen fields. Some of the popular online MBA specialisations are as follows.

Online MBA in Marketing is one of the most rewarding courses if you seek a career in this ever-evolving field. The course will equip you with every aspect of marketing concepts and skills essential for career growth in this sector. With this career-oriented online MBA programme, you will take your career to the next level and even start your own business.