Question : Case Study 12:
ABC Ltd. is a retail company that recently expanded its operations into international markets. It is facing challenges due to differences in cultural practices and consumer preferences in different countries.
Q:- What does the term "cultural diversity" refer to?
Option 1: The process of reducing government intervention in the economy
Option 2: The process of nationalizing private companies
Option 3: The existence of a variety of cultural practices and customs within a society or group
Option 4: The process of increasing economic integration and interdependence among countries
Correct Answer: The existence of a variety of cultural practices and customs within a society or group
Solution : The correct answer is (C) The existence of a variety of cultural practices and customs within a society or group
The term "cultural diversity" refers to the existence of a variety of cultural practices and customs within a society or group. It reflects the presence of different cultural backgrounds, traditions, languages, and customs among the people in a given society or organization. Cultural diversity can result from factors such as immigration, globalization, or historical cultural influences.
Q:- How can understanding the social environment help ABC Ltd. in dealing with differences in cultural practices and consumer preferences in different countries?
Option 1: By implementing standardized marketing strategies globally
Option 2: By ignoring cultural differences and focusing on profitability
Option 3: By adapting to local customs and practices
Option 4: By reducing product prices
Q:- What is the business environment factor affecting ABC Ltd. in this case?
Option 1: Economic environment
Option 2: Social environment
Option 3: Technological environment
Option 4: Political environment
Question : A merchant was requested for a bottle of mineral water by Harsh. The bottle had a maximum suggested retail price of just Rs. 30, but the shopkeeper was demanding Rs. 45. The shopkeeper refused to sell the bottle for less than Rs. 45 despite numerous arguments. Harsh needed it and had no choice but to make a purchase. Determine the "Right" that Harsh can use rights to:
Option 1: Right to safety
Option 2: Right to information
Option 3: Right to consumer education
Option 4: Right to be heared
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