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Quick Facts

Medium Of InstructionsMode Of LearningMode Of DeliveryFrequency Of Classes
EnglishVirtual ClassroomVideo BasedWeekdays, Weekends

Course Overview

The Customer Relationship Management (Online) Live Course is a 1 month course that specializes in the role of customer relationship management (CRM) in organizations. The course will discuss in detail the benefits of CRM and is suitable for marketing managers or IT managers.

The Customer Relationship Management (Online) Training Course is designed and developed by the expert faculty of the Indian Institute of Management Ahmedabad. The course will be delivered as live online classes through the Zoom platform. 

The Highlights

  • Lectures and discussions
  • Practical exercises and presentations
  • Interactive sessions
  • Case studies
  • Group projects and simulation
  • Professional networking
  • Support of IIM Ahmedabad faculty

Programme Offerings

  • Expert Tutors
  • Professional Networking
  • Lectures
  • Case Studies
  • Presentations
  • Practical exercises
  • Interactive Sessions
  • 1 Month Duration

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesIIM Ahmedabad (IIMA)

Customer Relationship Management (Online) Certification Fees

Course

Amount in INR

Customer Relationship Management (Online)

 Rs. 120000 + GST


What you will learn

Customer service

After completing the Customer Relationship Management (Online) Classes, you will gain insights into the following topics:

  • Implementation of CRM
  • Managing customers for life
  • Customer profitability and strategic cost advantage
  • Selection of CRM strategy
  • Business Intelligence
  • Determining ROI of CRM initiative
  • Social networking

Who it is for

Marketing Manager

The course is suitable for professionals like marketing managers, information systems managers or IT managers who wish to employ the techniques of CRM in their organizations.


Admission Details

Given below are the steps to enroll in the Customer Relationship Management (Online) Live Course:

Step 1: Go to the official website by clicking on the URL given below -

https://exed.iima.ac.in/programme-details.php?id=OTA5

Step 2: Enter your name, phone number, email id and other credentials to proceed.

The Syllabus

Instructors

Articles

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